MSN adCenter PPC Launch News

Scoop on MSN adCenter PPC:

"Our vision for MSN adCenter is to continue to innovate and deliver a one-stop shop to help you maximize your online advertising ROI on MSN. Our first product is MSN Keywords – the versatile, new paid Search offering that can help you:


· Learn – Access comprehensive data to plan more strategic campaigns.

· Connect – Use advanced demographics to target the right audience at the right place and time.

· Refine – Make impactful changes on the fly with features for greater flexibility and control.


These are the three key MSN Keywords benefits that can simultaneously drive value and help you reach the most receptive audiences with your campaigns. Don’t miss your chance to stay ahead of the competition by being one of the first to use the MSN Keywords solution from MSN adCenter."



MSN Keywords Pre-registration/Pre-load Schedule:

Pre-registration period – August 1, to September 15, 2005

Pre-load – begins September 15, 2005

Launch – October 18, 2005 (limited traffic)

It is invite only for the "Beta Test Period", but I am sure MSN has plans to make it public by year's end.